Ongredients Seongsu Flagship Store Space Promotion
This is promotional content capturing the space and brand experience of the Ongredients Seongsu Flagship Store. HIVE participated as the lead production team, handling everything from planning, direction, and production management to post-production.
This is a spatial promotional film produced to visually convey the atmosphere and brand experience of the Ongredients Seongsu Flagship Store. Starting from the exterior, it sequentially showcases the store's interior flow, product displays, and the objects and details that make up the space, capturing the clean and comfortable brand mood that Ongredients aims for.
Rather than simply presenting products as objects on display, we expressed them as brand elements naturally experienced within the space and incorporated scenes of actual visitors' experiences to convey the spatiality and sense of presence of the flagship store. By structuring the video so that the overall spatial impression, details, and brand experience flow seamlessly, we captured the identity of the Ongredients Seongsu Flagship Store.
PROJECT INFO
CLIENT
ONGREDIENTS
PROJECT
SEONGSU FLAGSHIP STORE
CONTENT
SPACE PROMOTIONAL FILM
PROJECT TYPE
FLAGSHIP STORE / BRAND EXPERIENCE
LOCATION
SEONGSU, SEOUL
SHOOTING DATE
JULY 1, 2026
HIVE ROLE
LEAD PRODUCTION
DELIVERABLES
SPACE PROMOTIONAL FILM
PRODUCTION SCOPE
CREATIVE PLANNING / DIRECTION / PRODUCTION MANAGEMENT / POST PRODUCTION
CREDITS
LEAD PRODUCTION
HIVE PRODUCTION
DIRECTION
HIVE PRODUCTION
PRODUCTION
HIVE PRODUCTION
POST PRODUCTION
HIVE PRODUCTION
BEHIND THE SCENES
